New strategy for Fresh & Saucy Foods which tackles the market of vegan and gluten-free natural sauces with its new natural range August & Henri!

We announced it to you recently, our new distribution brand August & Henri has been launched for the new year 2019 on the Belgian market with its 22 classic sauces made with tradition, passion & love. A real success for our company that continues to be solicited by customers in the 4 corners of the world since this announcement. But that’s not all! Following a study conducted by our R & D department among consumer panels, we detected a real need and craze for an alternative of healthy, natural, low-fat sauces. And as we always, we go the extra mile, the range developed is also suitable for vegan people, intolerant to gluten or lactose!

Our healthy, vegan, gluten free sauces at Dubai and Tokyo fairs

Visit us at the Gulfood which takes place from 17 to 21 February in Dubai and at Foodex Japan from 5 to 8 March 2019 and discover in preview our range of natural legumaises, without preservatives or additives, vegan & gluten-free! Be at the forefront of trends by offering an almost global novelty in your market!

Dubai Gulfood: Dubai World Trade Center – Hall Sheikh Saaeed – N°S2-B50
Foodex Tokyo: Makuhari Messe – Hall Tokyo – Booth 3C10-8

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Fresh & Saucy Foods had the pleasure of participating in the 44th International Foodex Show in Japan in Tokyo. This event was a real success for our range of vegan sauces from August & Henri! TV interview, articles written by bloggers, August & Henri really seduced Japanese visitors!

TV interview on Japan TV

August & Henri’s new range of vegan sauces caused a real curiosity during the Foodex, to the point that Japanese TV asked to interview Christoph Pauwels, our managing director. In addition to meeting an important demand among the Japanese, the brand is particularly appreciated for its branding and the history of its creation.

Japanese bloggers talk about it!

Sauces without additives, gluten free and vegan, this is what bloggers appreciated most at August &Henri. The logo is also an element that they reflect “(…) Father and son prepare a recipe together… There is warmth in the scene of two people tasting a sauce together. “August & Henri these are Belgian flavors but also from all over the world (…). »

Youshifumi Inoue, blogger specializing in food without additives even wrote an article about our sauces on his blog.

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Also visit www.freshsaucyfoods.be